Since 1986, my sibling plus I have owned an Heating plus A/C business; In 1986, it wasn’t necessary to have a website or social media pleased; My nice friend and I relied on our services to grow our business. My nice friend and I advertise in the telephone book plus in the Pennysaver magazine. My sibling plus I did not have to worry about having a website until 10 years ago, however neither one of us knew much about online advertising, but our niece went to school for advertising plus she was laboring at a supplier that built websites plus helped companies establish an online presence. My sibling plus I made an appointment to meet with the director of the advertising supplier! The advertising supplier had a special branch of suppliers that were know-howable plus friendly plus well up-to-date on Heating plus A/C, electric, plus plumbing keywords plus phrases. It was helpful to labor with a team of individuals that knew about my business, then when the supplier added descriptions plus keywords to our website to help with our search engine optimization, it was clear that the team of individuals had a good grasp of Heating plus A/C topics plus concerns. The information on our website was up-to-date, well worded, plus straight-forward for our customers to understand. The digital advertising supplier was invaluable when it came to growing our small business, and since growing our website worked so well, my friend and I have recently branched out to other digital advertising platforms like tik tok videos plus a facebook page, then our niece helps keep those areas up-to-date with the latest topics plus information about our Heating plus A/C business, sales, plus specials.